Clean the list. Qualify the interest.
Equip the conversation.
Ruby, your Digital Colleagues, help marketing work from relevant customer context—from reviewing duplicate leads to joining presentations and preparing a useful sales handoff.
- Built for CMOs and demand generation leaders.
Put Ruby, your Digital Colleagues, to work
Review duplicate leads
Bring a lead list into the workflow and flag likely duplicates for review before outreach. People approve changes to the list.
Qualify the interest
Organize stated needs, account fit, buying signals, and missing information. Give sales the basis for qualification, not just a contact name.
Explain what your company delivers
Use approved product and service knowledge to help marketers answer questions accurately and prepare relevant campaigns.
Guide presentations in real time
With permission, Ruby joins conversations and presentations, uses shared-screen context, and surfaces relevant information as questions arise.
Create content around buying concerns
Prepare campaign briefs, FAQs, and talking points around questions customers actually ask, grounded in approved expertise.
Hand off the evidence
Prepare the prospect’s stated priorities, unresolved questions, and agreed next step for the next person in the customer journey.
“Which of these leads are duplicates—and which are ready for a conversation?”
Ruby helps flag likely duplicates and organizes known customer needs, account fit, and the information still missing. Use approved service knowledge during the presentation, then prepare a reviewable sales handoff with the prospect’s actual questions.
- Duplicate lead rate
- Sales-accepted opportunities
- Qualified meeting conversion